How To Use Magnets To Market Your Business

Custom magnets can grow your business, and can be used indoors, outdoors and in direct mail. Custom magnets of any size can communicate any message, anywhere, for a very long time. Here are some tips for marketing with custom magnets, the first of which is to make sure you team up with a custom magnet printing pro like to get your custom magnets order started correctly.


Tips For Marketing With Custom Magnets
There are six main types of custom magnets you can use to market your business. Using more than one type of custom magnet will help you reach more prospects in different ways. Take a look at the different types of custom magnets below and see how to put them to work in your business.

  • Business Card Magnets
    This is the most popular custom magnet size. At 3.5” x 2” these custom magnets are great for filing cabinets, vending machines, fridges and almost any metal surface. These custom magnets will work best for you if you print them to look just like your business card. They can also be used to advertise special sales dates, promotional codes, and business event reminders – like tradeshows and boat shows.


  • Calendar Magnets
    Count on calendar custom magnets when you want up to a year of exposure for your marketing message. While non-calendar custom magnets might stay in use for years, calendar custom magnets often are pitched when the calendar expires. To get the most from calendar custom magnets, commit to a multiple year plan – so customers can replace your old calendar with a new one. This gives you the opportunity to change up the message on your custom magnets at least once a year.


  • Custom Shape Magnets
    Custom magnets can be cut to almost any size or shape. Custom sizes and shapes can add additional “wow” to your custom magnets. If you opt to use a custom shape or size, create a design that is tied to your service or products. Expect to pay a bit more for custom magnets cut to your special design.


  • Frame Magnets
    Sometime called photo frames, these custom magnets feature a printed border around a slip in area cut out to fit a picture. The savvy marketer will print their message on the border and distribute the custom magnets with a picture of something relevant to their customer and prospects inside.


  • Outdoor Magnets
    These custom magnets are typically blown up versions of a business card stuck to the sides of business vehicles. Unlike vehicle labels, skins and wraps, custom magnets for vehicles are easy to remove and can be reused on the same or other vehicles many times over. Some outdoor magnets are used like small billboards – where they can be safely placed out of the reach of would be vandals.


  • Save The Date Magnets
    Invented for wedding date reminders, these custom magnets have a ton of business uses, too. Lawn care companies use them to display spring and fall clean up dates, pool cleaning services use them to display schedules, promoters and event planners use save the date custom magnets to remind prospective attendees about tradeshows, charity auctions, boat shows, financial planning sessions – any business or consumer event you can think of.

As you put these tips to work for your business, don’t forget that the best first step is find a great custom magnet printing supplier. is the online superstore for custom magnets. Every day, our customers work with us online – and offline – to get the perfect custom magnet for their needs. Please visit us online or call, today. We’re America’s commercial printing superstore and we look forward to seeing you in one of our aisles, today!


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