5 Great Reasons To Print The Pockets Of Your Folders!

We saw a great pocket folder design at our real estate agents' office the other day. The pockets - on the inside of the folder - we're printed. Very cool. Right under the spot where our agents' business card could be inserted, she had her contact info printed - right on the pocket. The presentation folder was awesome looking, done in full color printing. We liked the idea so much, we came up with 5 great reasons to print the pockets of your presentation folders. Read on . . . 5 Great Reasons To Print The Pockets! - It's A Much More Professional Look - Pockets Don't get Lost - Business Cards Do - Sets You Apart From Others - Basic Marketing 101 - Printed Pockets Are Another Source Of Key Information For Customers - Don't Have To Cost More! See www.my1stop.com/Presentation-Folder-Printing.aspx. Remove the business card - and your customer still has your folder with your cell phone and E-mail info or whatever. Is there a down-side to this idea?

Dec07

The Best Presentation Folder Design Anywhere. Ever. Honest.

I've seen it, too. The best presentation folder design ever. It should be framed. Maybe it belongs in the Louvre - or some fancy place in France. Nothing else really compares. Right now, it's at my dentists office. No, really. Upon arriving at my dentist to have a emergency crown affixed, I was presented with the new patient folder. Wow. No offense to dentists, but this was a great design. I know, It's just a presentation folder. But check out the design features - and I'll bet you just don't have a design that can beat this one. Especially the price . . . The Best Design Ever. The full color presentation folder bled edge-to-edge - inside and out - with brilliant pictures of the whitest biggest toothy smiles you can imagine. On the spine, where the ink was printed was clean crisp fold. No big break-up of ink and paper here. Even the pockets were printed to match the inside back cover. Each pocket had business card slits - when I pulled the cards out - a business card graphic with all of the info was right where the card came off. Excellent! The text was trapped so tightly into the background smile photo that I had to get out a loop (a printers magnifying glass for you new-school people) to see the dots. Flawless trapping. The dots - under the loop - counted to a true 2400 dpi. I counted them - myself. The piece de-resistance? After ogling over the folder not one smudgy print had blurred or smudged the ink. A fine thin layer of aqueous coating had been applied to seal the deign in. Perfect. The Best Price Ever. When I got the bill for my crown from the receptionist on the way out, I asked her if I really got to keep the folder. Sort of a dentist toy box reward for adults thing. I mean, I had to ask because - given the price of the temporary crown - I figured the presentation folders cost like $10 apiece, right. No. Less than $2.50 each. Imagine, the Mona Lisa of presentation folders at two and half bucks each. I loved my dentist. Until the Novocain wore off anyway. Can't Beat This. Given the description of the master piece from my dentist, I invite any one to try to describe a better presentation folder design - and deal!

Dec06

For Sale - Never Worn Aqueous Coat - Size 9" x 12" - Presentation Folder Styling.

How much for the aqueous coat, you ask? Not much when you consider how good it will make your presentation folder printing look! What is aqueous coat-ing? Well, obviously it's not something you or I wear. But it is one of the best protective layers that you can add to most full color printing pieces, like presentation folders. I checked with one of our favorite printing sites, www.my1stop.com/Presentation-Folder-Printing.aspx just to see what I could learn about aqueous coating. Here's what I learned . . . I found out that aqueous coating is a water based coating. It is applied in the final stages of printing to enhance and protect the surface of a printed piece, like full color presentation folders. It's water based, so it's a more "green" way to add protection to full color printing than opting for say, old-school varnishes. Costly? Not really. I was surprised to see that on even a small order of 500 custom presentation folders, my price increased by less than a dime per folder. Not bad considering the folders will look better - longer - when I opt for the aqueous coating. What's your experience been - is there an aqueous coat in your portfolio

Dec06

Can Your Print Brain Pass The High Low Challenge?

Ever watch "The Price Is Right"? OK, I confess me, too. Remember the high -low game? You know, Bob Barker puts an item on a table with a price on the item and the contestants guess if the price is high or low? Here's a Print Brain quiz take-off on that very popular game show challenge: Ready for this? Here's item # 1. Item #1 is . . . 500, 9" x 12" full color presentation folders with printed pockets and business card slits on both sides. With aqueous coating. What do you think? Is the price higher or lower than: $2.50 each? Did you say higher? I am sorry, the correct price is only $1.30 each. Ready to try a another item? Here's item #2. Item #2 is . . . 250 8." x 11" full color brochures printed both sides on 100# gloss text with half fold. No coating on this item. Think hard now. Is the price higher or lower than: 81 cents each? Did you say lower? Oh, sorry. The correct price is a penny more, just 82 cents each. Here's you're last try for this round. Here's item #3. Item #3 is . . . 2500 3 3/8" x 2 1/8" gift cards printed in full color on both sides of a 30 mil plastic card. Includes signature panel. You can do it. Is the price higher or lower than 35 cents each? Did you say lower? Excellent. The price is lower at only 26 cents each. Thanks for playing the Print Brain "high low" game. You can independently verify the pricing used in Print Brain "high low" at: wation-Folder-Printing.aspx

Dec06

Introducing "Print Brain"!

Print Brain is a new little feature to our blog. Print Brain is here to check out just how much you really know about full color printing. It's a self-test, honor based thing. So, use at your own risk and enjoy. And hey, your Print Brain questions are always welcome! Just submit them to us, anytime. Ready to take a quick true-false quiz? Let's find out how much you really know about photo quality digital printing. Ready? This one is tricky. No, really, it is. Here goes . . . Question from Swammee: All full color digital printing is photo-quality. Answer: false Source: www.my1stop.com/News/2006/My1stop_06202006.aspx. Folders produced in high detail like 2400 dpi are significantly more attractive than the typical output at 600-1200 dpi Add your own question for the next blogger who signs on. Link to a source to back you up if possible. Let's keep focused on full color digital printing - just to keep some semblance of order. Add your question, answer and source below . . .

Dec06